The magic of Passle button
The quickest way to create a post is by commenting on an article using the Passle button. On any web page, highlight a snippet of interesting text and hit the Passle Button on your bookmarks toolbar to start a post.
Set-up, integration & custom branding
Passle takes care of everything so you can concentrate on creating great content.
We set everything up so that all the busy fee-earners have to do is focus on sharing their expertise.
We offer various custom branding solutions for your Passle, and can integrate it with your main website using our plugins.
Passle makes it incredibly easy for you to share your content across the different social media networks.
Use our ‘selected tweets’ feature to extend your reach.
Additionally, our newsletter function has a LinkedIn Pulse option, so you can share your recent articles to your connections.
"One Passle blog which took 20 minutes to write has generated a very active LinkedIn discussion that has attracted 22 detailed comments and 127 likes. Those 127 people are all prospects. We are impressed. “
"I have been really surprised at the number of shares and reads some of the posts have generated. Shows what a good thing Passle is."
We know how important getting a second pair of eyes on your work can be. This is why Passle has a optional approval process feature.
You can send your post to a colleague for feedback, or have designated person(s) in your team reviewing each post before it goes live.
Passle’s newsletter feature means you can share your most recent posts with valuable contacts in seconds.
Simply select the date range and posts created during that time will be generated, in the desired format. You can copy and paste it into your email marketing service, or send it directly from Passle to your subscribers and contacts.
Feedback and statistics
Passle integrates with analytics and marketing automation platforms so you can track traffic seamlessly across your website.
Passle sends weekly reports of individual post reads, likes and shares, as well as feedback on your newsletter opens and reads.
"When we started PIE, we knew that content marketing, blogging and being far more active on social media was something that we needed to do well, but as I’m sure happens with most businesses, the what seemed like “mammoth” task of actually doing it properly was a hard project to start. We came across Passle at an industry event. Now four months down the line, we’ve a LinkedIn Most Socially Engaged award on our desks & social referral traffic to our website up over 400%, we’ve discovered some pretty good writers in our business we didn’t know we had, and developed a sound content marketing strategy. Passle has been a great vehicle for us to achieve some of our goals so far, onwards and more importantly - upwards."
Build your community
Creating content on Passle also means building a wider audience.