INSIDER CLUB 2021 – Kickoff
4th February 2021
3pm GMT (10am EST)
Best in class advice for your thought leadership program
Our 2021 Insiders Club community brings together successful marketers from across the Passle network with the objective to showcase industry best practice and solve collective challenges.
Join us for our 2021 kickoff event featuring some of the industry’s leading professionals sharing innovative approaches to some of the foremost challenges for the year ahead.
Become a part of a community sharing successful tactics for marketing and BD professionals in 2021.
(Times in GMT)
3 – 3:45pm
Be indispensable in 2021: Conquering data & demonstrating value
In a difficult year, many marketers pioneered new ways to evaluate their activities and demonstrate value to their firms. Rupert and Sarah explore strategies for success using data to showcase the value which marketing and business development unlocks for the wider firm.
Rupert Winlaw – Communications Lead, Ropes & Gray
Sarah Strachan – Senior Client Success Consultant, Passle
3:45 – 4pm
Celebrating Success in 2020
We recognise the firms and teams that have led the way with Passle in 2020.
4 – 4:45pm
Leading successful thought leadership programmes, the insiders advice
The challenges of a thought leadership program are many and varied. We’re lucky to have the experts on hand to answer your questions and uncover the strategies and tactics that have delivered success in the past – and to explore the innovations that will drive success in the future.
Linda Orton – Chief Marketing Officer, Alvarez & Marsal
Emma Baker – Head of Marketing & Communications, Charles Russell Speechlys
Chris Eatherton – Head of Digital, Slaughter and May
Alexander Williams – Business Development Manager, Baker McKenzie