Passle logo standard orange
B2B Content Marketing Toolkit 2016 logo


Ever wanted to meet the most exciting brands working in content marketing all in one place?

The B2B Content Marketing Toolkit is a gathering of the most innovative B2B content marketing companies across Europe, handpicked by Claire Trévien, Head of Content Marketing at Passle.

Join us and find out how to take your content marketing strategy to the next level!


13 October 2016

18:30-20:30 (BST)


1 Fore Street
London EC2Y 9DT


Passle logo 320px

Passle turns busy experts into recognized thought leaders.

Passle is a digital marketing platform that puts content back where it belongs: in the hand of experts. Unlike conventional blogs, Passle’s software facilitates on-the-go commentary with professional looking results that can be customized to fit your brand message.

wework logo

WeWork is the platform for creators. We provide the space, community and services you need to create your life’s work.

To learn more send an email to or call 0203 695 4926.


Buffer logo

Buffer began as an easy way to schedule tweets in 2010. Now, we are honored to be considered one of the leading social media management tools.

There are two other products under the Buffer umbrella: Pablo, which helps users create simple but stunning social media images in seconds; and Respond, a social-first customer service tool for listening and responding on social media.

We believe our core values – like positivity, transparency and gratitude – help us build great software products, and they guide everything we do.

For more information please see

Bright logo

Bright create interactive, memorable, compelling brand experiences such as pop-up shops, exhibitions and training experiences that transform people into brand advocates.

But these brand experiences don’t stop at the point of face-to-face engagement. Bright’s experiences continue to make your investment work harder by capturing valuable contact data for lead generation, creating rich content for amplifying across platforms and generating PR coverage for wider reach.

Bright was founded by Iain Swan and Dave Williams and is based in Shoreditch, London. They work nationwide and internationally. They work with both B2B and B2C brands such as Dyson, Caterpillar, WatchGuard and SimplyHealth.

For more information please see

Buzzsumo logo

BuzzSumo is a content research platform that allows you to discover articles that are being shared online around any topic in order to help improve your own content creation.

For more information please see

Glisser logo

Glisser is on a mission to revolutionise presentations by ending the monotonous slog that is ‘death by PowerPoint’. We do this simply by engaging audiences, empowering them through their online devices with live slide-sharing, Q&A and polling, enriching their events. We can also choose to share the presentations with them afterwards so they never miss a slide. Alongside creating an interactive experience, presenters can break down their presentation’s successes and shortcomings afterwards through our extensive data and analytics platform.

A multi-award winning tech start-up, Glisser has been used at every point in the events spectrum, from stimulating discussion in intimate seminars to collecting valuable insights at mega conferences where audiences number in the thousands. We’ve worked with clients including Bloomberg, Snapchat, The FT and Investec to name a few.

Whether you’re a business leader looking to generate discussion with your colleagues, or have content-heavy presentations that would benefit from some spicing up, Glisser has something to offer. We call ourselves the presenter’s secret weapon, come and see for yourself what we can do.

For more information please see


Content marketing shouldn’t just attract and engage your audience, it should help you understand individuals and influence purchases too.

Idio’s Content Intelligence platform identifies patterns in each customer’s content consumption, and uses machine learning to predict their interests and personalize the experience, inserting real-time dynamic content across digital and sales advisor channels.

This drives better intelligence, engagement and revenue for global businesses, including JP Morgan, Intel, and Fitch Ratings.

Idio is based in London and New York.

For more information please see


JournoLink is your online PR toolkit that helps you get in the media.

Whether you want to promote your product launch, announce your crowd funding campaign or comment on the latest industry stats, you can do it all through JournoLink. We have local, national and broadcast journalists from a broad range of industry sectors waiting to hear from you.

For more information please see

Missing Letter logo

Missinglettr monitors your blog 24/7.

Each new article you publish automatically gets its own drip marketing campaign – a year’s worth of social media updates, pre-filled with quotes from your content.

Saving you time and helping you increase your blog’s exposure!

For more information please see

B2B Content Marketing Toolkit 2016

One is a super creative web design, branding and marketing communications agency.

Sounds a tad beige and business like, but there it is. ‘We felt that ‘Batshit crazy, unicorn-riding , design fugitives and creativity pirates’ sounded a bit overblown. Oh, and we also have the best hold music you’ll ever hear. Don’t believe us? Call 01865 200 200 for a listen!

For more information please see

Thirdperson logo

Do you need high-quality content to engage your target audience?

As content marketing specialists, we have a tried and tested approach to create and deliver fit-for-purpose content to help meet your marketing and business goals if you don’t have the time, expertise or resources.

We can provide all the support you need to get seen and heard by the right audiences by bringing together experience in all types of written and visual content across all marketing channels.

Our clients tell us they value the long-lasting relationships they’ve built with us to help them get the best return on their content marketing investment.

We’ll help you tell your story and get results. And we’ll take the pain out of the process.

For more information please see